Pay Per Click, or “PPC” is an internet advertising tool. This is a method of paying for advertising online instead of being exclusively dependant on the organic search results on search engines. It has enormous potential to drive targeted traffic to your website. This is an excellent method to increase traffic to your site. When people browse Google or Bing, the highlighted areas above the organic result list is reserved for companies that have paid to appear there. The Search Engine determines the most relevant results based on what users are looking for and displays them in the top and right hand sections of results pages.
Pay Per Click is essentially a sponsored link service.
An advertiser pays for the amount of times users click on their "bought" keyword or phrase. This link takes the user to a specific area of their website (It is important that this be a landing page). In order to acquire a keyword or phrase relevant to your product or service you need to bid for that word or phrase. For this reason very popular search terms can cost more than unpopular ones.
The benefits of using a Pay Per Click service are visible in
Sound Idea offers Pay Per Click services for Google Ad Words and Microsoft adCenter.
View our Portfolio here.
Sound Idea Digital is an established Web Development Company focusing on Systems Development, SharePoint Development, Application Development, Intranet Development, Learning Management Systems, and eLearning Material Development.
Our team is able to handle any customisation or functional requirement request, regardless of the complexity. We pride ourselves on the efficiency of our team, and our ability to deliver your project on time without fail.
The Sound Idea Digital team will custom develop your web application from the ground up.
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Phone: +27 12 664 4227
Email: info@soundidea.co.za
Web: www.soundidea.co.za
244A Glover Avenue
