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Sound Idea is a Full Service Digital Agency. Our Web Based Systems, Sites and Applications have been developed over the last two decades to bring you Fully Integrated Programmes that Work.
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Latest News
Jostling for Room Cathrine Versfeld - 2010-10-11 At this point, most companies are outsourcing their marketing from two different companies. This is so that they can cover all their bases. Traditional and Digital Media. In time this will change. [Read More]
Your Digital Campaign: Collected or Calamity? Cathrine Versfeld - 2010-10-06 There are a lot of elements to juggle when you are running a digital marketing campaign. Ideally, you should be contracting an experienced company to do that for you. However, if you%u2019re just starting out or need to handle this campaign for other reasons, here is a quick guide on how to manage it. If you are outsourcing a digital media company, these hints may be a good way to tackle tracking and/or reporting.
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Beauty and the Beast Cathrine Versfeld - 2010-07-20 Some of the most successful websites in the world are not much to look at. A good website need not be pretty but it really does depend on what you are selling. We do not expect supermarket brochures to be glossy with brilliant photography. After all, most people just scan them for the specials. But let us say you were looking at brochures for an interior design company or a clothing store. Would you be happy with day-glow stars and the word Special in comic sans? [Read More]
Website Watch - Local is Lekker! Cathrine Versfeld - 2010-07-13 The next generation is coming into a world where Paul Newman makes chilli jams and sells them online to an international market. Whole industries are thriving on website orders alone and a tiny biltong shop in Pretoria may end up supplying great hotels on the French Riviera. Are we neglecting local business? [Read More]
Transforming Old-School Print Literature into Effective Online Communication Cathrine Versfeld - 2010-07-09 Many small companies do not feel that they can move away from print marketing because they do not realise the significance that a well optimized website can have on their immediate surroundings. [Read More]
Last updated: 25 May 2013
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